TOYOTA LAUNCHES COROLLA LIMITED EDITION.

NEW DELHI, May 17 Asia Pulse - Japanese car major Toyota on Wednesday launched a limited edition of its premium sedan Corolla in India.

The company sells the top-end variant of Corolla at Rs 10,95,450 (ex-showroom Delhi). The limited edition, 300 units of which would be sold in India, has been priced slightly above this variant.

"We are targeting the limited edition at the younger segment of customers, who are climbing up the social ladder in life," Toyota Kirloskar Motor Managing Director A Toyoshima said in a statement.

The limited edition would sport various new features such as a six CD MP3 player, keyless entry with alarm, ABS and air-bags among others.

Toyota plans to market the product through Internet and has developed a website, www.corollalimited.com, to attract the target buyers.

(PTI) 17-05 1008